Beauty
Starts in Bed.

Better Hair and Skin as you Sleep

Works on
All Hair Types.

Straight. Curly. Wavy.

Sleep Clean.

Vegan. Cruelty Free. Sustainable.

Healthy Hair.

Any way you Twist it.
Everyday Matters.

Live the Dream.

Nourishing ways to Live Well.

BEAUTY STARTS IN BED.

Our pillowcases are designed to help improve hair and skin as you sleep so that you wake up and conquer the day in style.

AS FEATURED
LIFE & STYLE MAGAZINE
Shop NOW
OUR GUIDE
SUMMER HAIR 2019
WATCH NOW SHOP NOW

Testimonials

Best thing to use for hair and skin while you sleep. No more bedhead! 

Rikki Gash, Celebrity Hair Stylist @rikkigash

I love that Bedtime Beauty prevents sleep wrinkles and reduces frizz in my hair. 100% Vegan and Cruelty Free!

Kimbyrleigha, YouTube Influencer @kimbyrleigha

I love your products and love to support a woman-owned brand!

Holly, Makeup Artist @hollymakeuploves

BEDTIME BEAUTY

HOW IT WORKS FOR HAIR

LEARN MORE

Sleep better on all levels

Vegan. Cruelty Free. Sustainable.

It matters to us. Learn why it might matter to you!

Watch Now

CLEAN SKIN KIT

HOW IT WORKS FOR SKIN

LEARN MORE

Live the Dream: Our Wellness Journal

View all
LIVE ON UNIVISION
Madison and White on Good Morning Lala Land
Madison and White on MSNBC
MADISON & WHITE ON MSNBC
WATCH NOW Shop new arrivals